Founded in 2002 by Rosa Maria and Dragan Manzano Vela, Nova Nutria is a global company dedicated to the research of their own products based on bio-signaling nutrition. Today the company is market leader in research and development of products based on the theory of bio-signaling. With his long experience as a nutritional counselor, manager and director, Dragan Manzano Vela developed for his wife Rosa Maria Manzano Vela, who was suffering from a physical disharmonie caused by lack of and poor diet, a diet plan based on the theories of nobel price winners Rodbell and Gillman. The theory of the two scientists is called the bio-signal theory. It is based on smart combinations of nutritional education, using the 5 elements, and basic ayurvedic aspects for developing food supplements. Anticipating future development, the founders of the company Nova Nutria protected the key brands such as BSN (Bio-Signaling-Nutrition) and BSC (Bio-Signaling-Cosmetics).Own research and investigations upon request of other companies and institutions have caused MNCS (molecular nutriceutical carrier system) product improvement which combined with secondary products from plants are used as food supplements and cosmetics. Nova Nutria investigations focus on constantly improving their products and develop more products based on preventive care and prevention of aging in humans and animals. Within the range of products are vital drinks, food supplements, sports foods, food supplements for dogs, cats and horses, personal care products as well as a line of products for weight control. The companys headquarters are in Baar, Switzerland and operate through an extensive network of subsidiaries in the European Union. The distribution of products is made from Burgau, Germany and the research work done in offices in Belgrade, Serbia. Nova Nutria use the MLM multi level marketing system. MLM is a form of direct marketing. The objective is based on creating a sales and distribution network on the Internet and directly to the public. Through this network of sales representatives the products and services are sold, thus avoiding the traditional retailing. Each distribution partner receives our business concept as an entrepreneur for use in the foundation of the own network but without the risk of large investments. Nova Nutria does not limit the distributor sales to specific regional areas, so each representative can provide sales organizations worldwide. Each member of Nova Nutria International benefits from their own sales, as well as the possibility of creating a network of representatives of their own, of who they also receive sales commissions and bonus payments. In Europe the system chosen by Nova Nutria, Network Marketing or MLM - Multi Level Marketing - is still quite young. For now, it is estimated that only 0.7% of European market transactions are made through this business form. As a result hidden in this type of marketing is still a very high growth potential, as documented by the Institute for market research Prognos.